GMIT Mayo is offering a Certificate in Digitalisation for small to medium enterprises across the county.


The Digital Media Technologies and Marketing for small business course is a yearlong certificate starting in January 2020.


It aims to give small business owners experience in managing online billing, using social media and help in creating digital content, amongst other things.


A recent report from the Digital Health Index found that a mere 5% of small businesses possess web sales abilities despite 59% of customers saying online purchases are important to them.


Sharon Boyle, Lecturer in Digital Media in GMIT has been telling Midwest News about the benefits of this course to small business owners and those currently unemployed.


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